How to run a FUNDRAISING CAMPAIGN Part 7 Finance Articles | April 17 Cheap MLB Jerseys Wholesale , 2008
How to Create a Press Release for Your FundraiserA press release is an important component of your fundraising event. Your media kit will alert the media that something fun that is going to happen in ...


How to Create a Press Release for Your Fundraiser


A press release is an important component of your fundraising event. Your media kit will alert the media that something fun that is going to happen in the near future- an event that they will hopefully find newsworthy enough to report on. If you are fundraising for a known cause, you may be able to access free advertising brochures and media kits from them. If not, it is easy to create your own with today's modern technology.


Your press release is what you send to the newspaper after the event to describe what happened, how much was raised and who the sponsors were. It should be as professional as possible. If you can access a free downloadable press release Cheap MLB Jerseys From China , personalize it with the relevant details and print it out on the letterhead of your own organization.


Up the top of your press release, print in large uppercase letters "FOR IMMEDIATE RELEASE" followed by your name and contact number. Write about all the details in a conversational manner, just as you would read something written in the newspaper. Try and include any funny incidents that happened, because many newspapers like to serve up a dash of humor to their readers. And if they don't like it Cheap MLB Jerseys China , the editor will undoubtedly delete it.


Send it off to the paper and after a few days phone to ask if they received it, if they are going run it and when. Be sure to get a few copies and clip out the news of your fundraiser. Display it in an appropriate place for all to see and send some clippings to your sponsors, especially if their names are mentioned.


If you've asked the media to be present at your event, it may be that they have written their own article about the event. This is fine Cheap MLB Jerseys , but make sure they have the relevant material such as sponsors and the amount made to go in it. See to it that they get to interview your sponsors or VIPs and make sure there are plenty of opportunities for them to photograph important aspects of your fundraising event.


If they are not present, make sure you get some good snapshots, or designate someone else to be the official photographer, then you'll be able to include these in the press release. Find out before time Cheap Authentic Jerseys , what sort of photographs the newspaper prefers. Some take high resolution JPGs while others prefer 35mm.


How to Enlist Help with Your Fundraiser from Current Supporters


Your current supporters are the mainstay of your organization. You've gone to a great deal of time and trouble to get them on side and they have supported you well over the years. How can they be asked to give even more? While they may be unwilling or unable to give more money, they may be more than willing to give something else - their knowledge and their endorsement.


They will have many contacts in their business world of others like themselves who may be willing to give to your cause in a similar manner. To find and contact these companies and organizations would be time-consuming on your part, but the help of your supporters will make it much easier. They say it's not what you know, but who you know that gives success Cheap Jerseys Online , so if you can drop a name that your know and that the head of the new company knows, then they will take time out of their busy schedule to listen to you.


To cold-call on someone you don't know in the hopes of a large donation is not something everyone fancies, neither is it likely to be successful. In fact you may not even get to see someone without the necessary referral. But if you have a letter of referral from a friend of theirs, you are much better off. And if you can confidently offer it to them knowing that it contains a glowing testimonial to your cause's efficiency and professionalism then you are almost assured of a good donation.


It may be that the new people will not only offer a one-time gift Cheap Jerseys Wholesale , but they may be happy to make annual donations, particularly if they know their friend is doing the same. Then, when you get to know them really well, you can expand the ripples in the pond of referrals and ask them for other names Cheap Jerseys From China , along with references or a letter of commendation.